Red Cross Launches New Campaign To Help Raise Blood Donations

06/15/18 – 2:19 P.M.

The American Red Cross is in need of more blood donations as blood donor numbers continue to fall. External communications director Christina Peters told WFIN that donor numbers are down.

Christina Peters

Peters said that this is why they’ve started the Missing Types Campaign.

Christina Peters

She said that the missing types will allow people to share how they are the missing type. It will also help raise awareness and get more people to donate.

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